Graphic Services to get your vision into shape
Logo & Brand Identity Development
Logo and brand identity development is the intentional creation of a company’s “face,” involving a logo, colors, typography, and a distinct voice to convey its values, personality, and mission to the public. This process involves strategic planning, defining brand personality, developing visual elements like a memorable logo, and ensuring consistent application across all platforms to build recognition, trust, and a unique market position.
Illustration & Design
Illustration and design are intertwined visual arts disciplines, where illustration focuses on creating specific, custom images to tell a story or convey emotion through a unique artistic style, while graphic design uses these (or other) images, typography, and layout to communicate a broader message for a specific purpose, such as branding or advertising. Illustrations add authenticity and uniqueness to designs, making brands more memorable and creating deeper audience connections.
PrePress
Prepress is the critical stage in printing that bridges the gap between the final design and the actual printing process, involving technical and creative checks and adjustments to digital files to ensure they are print-ready. Key activities include file preparation (e.g., adding bleeds and crop marks), color correction and management (converting RGB to CMYK), imposing files for the press, and producing proofs for customer approval. The goal of prepress is to optimize the quality and accuracy of the final printed product by catching errors, ensuring color consistency, and meeting the printer’s technical requirements before printing begins.